Building a Persuasive Case

Learning objectives

After completing this course, the learner should be able to:

  • Define persuasion
  • Recognize the role persuasion plays in accounting
  • Identify the basic principles of persuasion and influence
  • Apply persuasive techniques to audit negotiations
  • Identify the risks associated with using persuasive techniques in negotiations
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Instructor bio

Both right and left brain thinker, Allegra has been an accountant and finance manager as well as an entrepreneur and creative professional. She has over 25 years of experience in corporate and private industry and recently completed her CPA licensing in under a year. (Oct 2015) She’s worked for a Fortune 5 company (Mobil Oil), an international retailer (J Crew) and now is controller for a high tech international manufacturer. Allegra has lived in Spain, Italy and France and speaks fluent Spanish and has a working knowledge of French and Italian. She is proficient in Excel & QuickBooks among others. She holds a Virginia CPA license and BA from American University.
National Registry of CPE Sponsors

A Becker Professional Education is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org

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