Strategic Management: The Tools to Compete in the Era of Rapid Change, Part 1

Learning objectives

In this first of Becker's two-part series on Strategic Management you will examine corporate planning, budgeting and forecasting processes.  Gain a valuable introduction to budgeting concepts and the critical role that planning plays in the budgeting process as you prepare yourself for real-world applications.  After completing this session you will be able to:

  • Planning:
    • Identify the distinct activities in the strategic planning process
    • Define and recognize the characteristics of the four components of strategic positioning
    • Understand the influence of operating environment on operational and tactical planning
    • Define capacity planning and structural/executional cost drivers
    • Identify the steps followed in Value Chain Analysis
    • Define and recognize the process of contingency planning
       
  • Budgeting:
    • Recognize the components of a master budget and the characteristics of successful budgeting
    • Define and recognize the types of operational performance measures
    • Define the term strategic business unit and recognize the characteristics of the four types of SBUs
    • Define ideal, currently attainable, authoritative and participative standards and recognize examples of standards development

 

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