Developing Business in the Professional Services Industry
Learning objectives

After completing this course, the learner should be able to:

  • Describe the mindset required to be an effective business developer.
  • Identify the three stages of business development.
  • Discuss how to strategically develop networks.
  • Describe the Planned Account Development (PAD) process to identify and pursue new business opportunities.
  • Describe the process for planning and conducting client business development discussions.
  • Discuss the process of growing business development skill in others.
National Registry of CPE Sponsors

A Becker Professional Education is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website:

Becker Professional Education Sponsor I.D. Numbers NASBA: 107294, New York: 002087, New Jersey: 20CE00226700, Texas: 009580, Ohio: CPE.186, Illinois 158.002405, Pennsylvania: PX177823

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