Developing Business in the Professional Services Industry


This course will be an overview of:

  • The values and beliefs required to effectively develop new business.
  • Process and tools for strategically building a network.
  • The planned account development (PAD) process including industry and company analysis, opportunity identification, and pursuit planning.
  • The client discussion process (CDP) and key skills.
  • Opportunity follow-up including debrief, next steps planning, and communication.