After completing this course, the learner should be able to:
- Define strategy, strategic thinking and competitive advantage
- Identify the components of strategy models
- Identify the core competencies for strategic thinking for competitive advantage
Krys Moskal Amdurer, ED.D. Krys Moskal Amdurer worked as a senior executive for learning and career development in Pearson, Warner Lambert (now Pfizer) and Johnson &Johnson. She consulted with senior executives on their strategic objectives and customized programs for their employees. Krys installed talent development teams internationally and provided learning and coaching resources. Together, Krys with her team implemented learning management systems, created just-in-time programs, and developed a robust vendor database. For 15 years, Krys had my her consulting company, KMA & Associates, through which she provided a wide range of programs and services to Fortune 500 companies. Clients included Johnson & Johnson, Simon & Schuster, Bristol-Myers-Squibb, Readers’ Digest, Dun & Bradstreet, Reuters, American Express, Sealand (Maersk), and Warner Lambert (Pfizer). Krys helped them set up major programs and services to roll out core values, competencies, performance management, leadership, customer service, talent management, change management, innovation, and teamwork. Education • Doctorate and Master Degrees from Rutgers University.
James Eicher is the creator of Cognitive Management, which applies research from the cognitive sciences to organization and leadership behavior. Mr. Eicher has held leadership positions at KPMG, Booz Allen Hamilton, Symantec and IBM, and has been interviewed by the Wall Street Journal and Selling magazine. When an undergraduate student at the University of California, Santa Cruz (UCSC) he worked with John Grinder on what later become known as Neuro-Linguistic Programming, or NLP. While attending UCSC he was both John Grinder’s and the late Gregory Bateson’s teaching assistant. His most recent work, Ecology of Truth, is inspired by Bateson’s work on what he termed the ecology of mind.
Mr. Eicher is the author of the management communication text Making the Message Clear and co-author, with the late John Jones and William Bearley, of the management assessments the Matrix Manager Inventory: Leading in a Collaborative Environment; the Neurolinguistic Communication Profile; Rapport: Matching and Mirroring Communication and Post-Heroic Leadership: Managing the Virtual Organization. Jim has also authored or co-authored many articles, assessments and book chapters including Cognitive Arbitrage: The Outsourcing of Intelligence; the Leader-Manager Profile; The Change Bully: When Demagoguery Masquerades as Organization Transformation; Making Strategy Happen; Organizational drift: Why organizations drift off keel and what human resource professionals can do about it; The Execution Gap: 7 Questions You Must Ask; the Strategic Action Profile; and Cognitive Management: Managing your Organization’s Mind.
Becker Professional Education Sponsor I.D. Numbers NASBA: 107294, New York: 002087, New Jersey: 20CE00226700, Texas: 009580, Ohio: CPE.186, Illinois 158.002405, Pennsylvania: PX177823