Promoting your Firm Online Using Brand Management
Overview
Learning Objectives
After completing this course, the learner should be able to:
- Recognize the difference between marketing, advertising, and public relations
- Name the components of branding
- Identify the various online options for brand management
- Define a brand management strategy for a firm
- Calculate impact and results and alter the strategy for success
Details
- Field of Study
- Communications & Marketing
- Credits
- 1 Credit
- Provider
- Becker Professional Education
- Knowledge Level
- Basic
- Advanced Preparation
None
- Course ID
- 39225/45615
- Publication Date
- 01/30/2026
- Planned Expiration
- 08/31/2027
- Prerequisites
None
- Field of Study
- Communications & Marketing
- Credits
- 1 Credit
- Provider
- Becker Professional Education
- Knowledge Level
- Basic
- Advanced Preparation
None
- Course ID
- 40442/57816
- Publication Date
- 01/15/2026
- Planned Expiration
- 08/31/2027
- Prerequisites
None
Instructor
Andrea Jennings
Andrea Jennings
Accreditations
- 1 year course access
- NASBA-approved content
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